FULL-TIME EMPLOYMENT  

Giroux Glass Inc.                                                                                July 2023 to Nov. 2024

Copywriter (Contract)

Wrote social media blogs and articles for the company, which specializes in quality commercial and high-end residential glass, glazing, installation, and maintenance.

Humana Inc. – Chicago, IL                                                                  Dec. 2022 – May 2023

Copywriter (Contract)

Wrote social media blogs and articles for CenterWell Pharmacy, a division of Humana. Also writing/editing UX and mobile healthcare content for all Humana brands.

Alight Solutions – Chicago, IL                                                              Jul. 2022 – Oct. 2022

Digital Content Copywriter (Contract)

Wrote sales and marketing copy for many of Alight Solutions’ clients, including Danaher, MetLife, Aetna, Cigna, Bright Horizons, meQuilibrium, EyeMed, and more. Developed content for digital applications (email, web and mobile) and supported content that engaged and influenced user behavior to help clients achieved their business goals. Collaborated with designers and tech engineers to present content that was compatible with delivery platforms. 

Guaranteed Rate – Chicago, IL                                                          Jun. 2021 – Jun. 2022 

Copywriter 

Wrote sales and marketing copy for all Guaranteed Rate's divisions, including Guaranteed Rate, Guaranteed Rate Affinity, Proper Rate, and OriginPoint. Collateral included e-mails, flyers, graphic ads, social media posts, blogs, PowerPoints, newsletters, video scripts, and more.  

Montway Auto Transport – Schaumburg, IL                                          Feb. – Apr. 2020 

Copywriter (Contract)

Wrote SEO-rich web and UX content, creating new marketing and branding collateral, and leading initiatives to increase Google ranking and web visibility.

Clermont Partners – Chicago, IL                                                      Sep. 2019 – Feb. 2020

Copywriter (Contract)

Wrote new marketing collateral (blogs, articles, web/UX, etc.), focusing on ESG (Environmental, Social, and Governance) compliance investment issues and solutions.

Antenna Group – Chicago, IL                                                                     Aug. – Dec. 2019

Copywriter (Contract)

Wrote blogs (web and UX) for various clients, including Michigan Avenue Hearing Health, OrthoIllinois, and Red Star Property Management.

Streng Agency - St. Charles, IL                                                                    Apr. – Aug. 2019

Copywriter (Contract)

Wrote new website (web and UX) content for Truform Equipment, Inc., a precision machinery tool company in Chicagoland.

Jones Lang LaSalle - Chicago, IL                                                                  Feb. - Apr. 2019

Copywriter (Contract)

Wrote various social media blogs (web/UX) for Jones Lang LaSalle's website on real estate issues.

Zoro Tools - Buffalo Grove, IL                                                                      Aug. - Nov. 2018

eCommerce copywriter (Contract)

Wrote category product copy (web/UX) for Zoro's online product catalog, plus added new keywords to enhance the company's SEO and SEM goals and UX and mobile objectives. I wrote L3 intros (13 per day, over 400+), upgraded keywords to increase SEO rankings, and added related categories links. From April to October 2018, the number of Zoro online catalog pages to achieve a Page One Google ranking increased by over 50 percent (from 385 to 790).

Video Parachute - Chicago, IL                                                                         Jun. - Jul. 2018 

Video Script Writer (Contract)

Wrote an industrial video script for Ameresco, a renewable energy firm in Framingham, MA.

Health Brand Group - Chicago, IL                                                                May - Jun. 2018 

Copywriter (Contract)

Wrote several social media blogs (web/UX) on drug and alcohol addiction issues for the Gateway Foundation, a chain of addiction treatment centers located in the Chicagoland area.

AccuQuote - Wheeling, IL                                                                    Feb. 2016 – Mar. 2018    

Social Media and Content Manager

Managed all social media, UX writing and mobile postings on Twitter, Facebook, and LinkedIn accounts, focusing on lead generation, branding, and other P.R. initiatives. I also developed and executed content plans, maintained the editorial calendar, and wrote/edited AccuQuote's monthly newsletter. In this role, I also directed the SEO initiative to upgrade the company's web pages (via WordPress) on Google. The team effort increased the company's Google web search presence to a Page One or Page Two ranking (previously most pages were ranked on the 5th to 10th page of a typical Google search). I also wrote emails, UX content, blogs, direct mail pieces, video scripts, e-books, e-brochures, as well as other B2C and B2B marketing and sales collateral. 

U.S. Cellular – Chicago, IL                                                                      Oct. 2015 - Jan. 2016 

Copywriter (Contract)

Wrote/edited marketing, web/UX content, including several product-specific 2015 retail catalogs, and other various retail, sales and marketing collateral.

Kaplan – Chicago, IL                                                                                       Aug. – Oct. 2015

Copywriter (Contract)

Wrote/edited marketing collateral (web and UX) for Kaplan’s new Professional Education Program and Performance Improvement Program initiatives.

Oakton Community College – Des Plaines, IL                                          Jun. – Aug. 2015

Copywriter (Contract)

Wrote/edited catalog content, brochures, articles, flyers and other marketing content for the College.

Ernst & Young – Chicago, IL                                                                         May – Aug. 2014   

Copywriter (Contract)

Wrote/edited web/UX content and B2B marketing collateral for EY’s new Audit Transformation microsite. The internal proprietary site informs EY clients of the new digital tools available to improve audit quality. 

W.W. Grainger, Inc. – Chicago, IL                                                                Aug. – Dec. 2013

Copywriter (Contract)

Wrote/edited web/UX content for Grainger’s UX and Mobile teams, including the new Interaction Content Guide portal, and provided UX messaging guidelines across Grainger’s B2B site. 

Razorfish – Chicago, IL                                                                          Oct. 2012 – Apr. 2013        

Copywriter (Contract)

Wrote/edited web/UX content, articles, blogs, and other social media B2C marketing content for the "Learning Center" section of the State Farm Insurance website. 

ACCO Brands – Lincolnshire, IL                                                                    Feb. – Aug. 2012  

Copywriter

Wrote/edited web/UX content, brochures, video scripts, web copy and social media content (B2B and B2C) for the Swingline, Wilson Jones and Quartet brands. 

Federal Reserve Bank of Chicago – Chicago, IL                                      Mar. – Oct. 2011

Internal Communications Writer (Contract)

Wrote/edited internal communications content (newsletters, interviews, blogs, banner ads, articles, video scripts, etc.) for the 7th District (Illinois, Indiana, and Michigan) of the Chicago Fed's intranet site. 

Sapient Nitro – Chicago, IL                                                                Nov. 2010 – Mar. 2011 

Copywriter (Contract)

Wrote/edited SEO product descriptions and content for John Deere’s various websites.  

W.W. Grainger, Inc. – Lake Forest, IL                                                          Mar. – Oct. 2010

Copywriter (Contract)

Wrote/edited updated SEO content and performing keyword research for Grainger’s online B2B catalog, plus upgraded product descriptions for improved online Google search results.

Sears – Chicago, IL & Hoffman Estates, IL                                                   Mar. – Jun. 2010

Copywriter (Contract)

Wrote/edited SEO content for Sears Home Services initiative and created new SEO catalog content for over 200 pages on the Sears and Kmart websites, to increase B2C e-commerce traffic.

Safe Harbor Financial - Chicago, IL                                                              Jan. - Feb. 2010

Copywriter (Contract)

Wrote/edited new website copy and SEO content, specifically highlighting the firm’s IRS tax lien expertise and other accounting services, to increase SEO traffic.

Blue Daring – Chicago, IL                                                                               Oct. - Dec. 2009

Copywriter (Contract)

Wrote/edited brochures and web content for St. Augustine College’s new educational initiatives, The School for Professional Development and The Institute for Workforce Training. 

AHIMA (American Health Information Mgmt. Assoc.) – Chicago, IL Jun. - Sept. 2009   

Copywriter (Contract)

Wrote/edited AHIMA newsletters and e-blasts to publicize webinars and events for this well-known healthcare professional organization.

B.A. in Communications from the State University of New York at Buffalo.